Why did Mbappe refuse to participate in these operations?
France-Côte d’Ivoire 2005: Zizou is back!
7 hours ago
Kylian Mbappe during the match between France and Bosnia on September 1, 2021
Credits: Getty Images
Where did the history of this partnership come from?
But if other federations in the world have fairly similar principles, for example Spain and Italy, it causes controversy. “”This type of transaction is uncommon.And that’s the real legal tension about using the player’s image rights with the national team sponsors.Lionel Maltese, a sports marketing specialist and professor at the Marseille-based Kedge Business School, explains... “Athlete brands” are becoming more and more important, and clubs and federations use them to sell images.e “.
However, this theme is not necessarily new.The marketing benchmark is Michael Jordan in 1992. He hid the Reebok logo with the American flag at the Olympic celebrations. As Lionel Maltese reminds us, Nike. ” What no one wants to see in FFF …
He just overtook Henry, is Benzema the best French striker in history?
Why is Mbappe in a strong position to lead this “battle”?
Players must sign when they arrive in the blues, not just the players attacking this convention. Already by its status. Mbappe continues to grow in the football world. We’re talking about one of the best, if not the best, players in the world. Therefore, his image is a boon to Bruce and a real challenge. But if he’s away, it’s also a matter of personality.
As Requip recalled, Bondi’s cracks are highly involved in a particular cause and donate his rights to the image of a charity. For example, in 2018 he presented a World Champion bonus (Note: € 300,000) to the Premiers de chordée, an association that conducts disability awareness activities and provides children with disabilities with the start of sports. And today, “KM” was advised by his lawyer Delphine Verheyden, who had already approached FFF on these issues a few months ago. teamNot only do I want to say about the use of his images, but I also want to make sure that the money generated by these receipts on the French team will benefit amateur football. So it’s difficult to attack these points …
Why does this put the FFF in an uncomfortable position?
Given that the rights of individual images of athletes have been a major issue in the professional world for the last few years, the French team has been considerably spared for the last few years. But Kylian Mbappe just threw a stone into the water. And, according to L’Equipe and Le Parisien, Bruce’s Jambon-beur partner began asking himself about these image contracts “offered” to the Commonwealth. Is it time to renegotiate? to be continued…
Eight “titis” have been summoned, but only one remains in the club. Bruce, do you admit PSG’s failure?
9 hours ago
Pogba is cashing out the situation in his club. “Do I really have a role at Manchester United?”
17 hours ago