Sports Management School is an international business school specializing in sports management. Thanks to the vocational school course, we train our students in the face of the reality of the field. With the upcoming Paris Olympics, the sports industry is undergoing strong development and more and more students are interested in it.
The Sports Management School (SMS), founded in 2010, has been helpful in terms of education in the sports business profession. Best of all, by developing specific training courses that can meet the demands of players in the field, we have been able to evolve at the same time as the specialization of clubs and sports federations. Accessed after the baccalauréat, students can combine research and passion, while ensuring rapid professional integration.
In addition to the main center based in Paris, the school has developed internationally and several campuses have been opened in strategic cities such as Lausanne, where many Leagues of Nations are based, but Barcelona, Rabat and Cairo. Recently, there is also Rome. These programs also attract high-level athletes who want to prepare for professional retraining, thanks to the adapted timetables and training that are accessible online.
From theory to practice
Sport management schools offer students many opportunities and enable them to face the reality of the market. The Paris campus offers two types of training. First, I have a three-year bachelor’s degree in management. From the first year of the generalist, students can choose between an internship or a work study program and face an event such as the SMSe Sport Cup. Through the expansion of e-sports, the idea was born to make students responsible for the development of concrete projects. The goal for the third year is to put them in a more strategic position where they need to work on bid calls from school partners.
The Master MBA, on the other hand, spans two years of training where students can choose from nine disciplines, including sports management, marketing, esports and events. At the beginning of the 2022 academic year, a new “Media and Digital” training course may even see the light of day. “In the final year, students will be able to write specialized dissertations in pairs and build networks,” adds David Mignot, School Academic Director. “Once again, this allows students to confront the reality of the market.”
Throughout the course, students find that they are investing in various clubs, associations, and even federations through professional or voluntary missions. Therefore, they can discover the complexity of the field and practice the theoretical aspects of training. They also benefit from the intervention of many sports business professionals to tackle more specific subjects.
Paris 2024 Olympics, Opportunity
In recent years, the sports industry has evolved significantly and has become an industry in itself. According to BPCE, it will be worth € 78 billion in 2020 in France. The health crisis associated with Covid-19 has brought a new digital dimension aimed at providing fans with a different experience.
The sector also benefits from the upcoming Rugby World Cup in 2023 and the hosting of the 2024 Paris Olympics. These two events have created thousands of jobs and are already driving a very vibrant industry. “Our development is also due to current events and various sporting events, which will be even more true in the next deadline,” explains David Mignot. “The great thing is that the sport is constantly evolving. This allows us to create new programs, but above all, it gives students the opportunity to get closer to the field.”
Today, 93% of SMS students receive jobs before graduating. A complete illustration of a successful bet on providing quality training while working for the future professional success of students.
The sports management school is gradually developing, driven by upcoming sporting events, especially the Paris Olympics. They are a real opportunity for many young people to turn their passion into a profession. Like esports, which was not yet known a few years ago, a variety of activities emerge to provide a new professional perspective. For many sports enthusiasts, it is also an opportunity to contribute to tomorrow’s success.
This content was created in partnership with OpenMedias. The editorial staff of BFM Business did not participate in the production of this content.